Updated: May 4, 2020
Vaibhav Dewani (24) is currently pursuing his PGDM from Apeejay School of Management and has come forward to share his internship experience in the field of marketing:
Internship Field: Sales & Marketing
Duration: 2 months
How did you find out about the internship?
Through my college.
What were your responsibilities as a Sales & Marketing intern?
My project revolved around the retailers across the Gurgaon area. I had to meet them regularly to frame my recommendations for GSK's sales and marketing.
How much time did you contribute on a daily basis?
What were the top 3 skills you acquired?
How did your internship help you going forward in your career?
It gave me an inside knowledge of the FMCG industry and how a big MNC works.
If someone wants to apply for the same role, what would be your advice to them?
Apply through college or through LinkedIn and your network, it increases your chances.
Anything else you'd like to say to the non-engineers who'll be reading your post?
There's a lot to learn, applicable knowledge is totally different from theoretical knowledge. So don't totally depend on theoretical knowledge.
Vaibhav's internship experience would give you a great clarity on what marketing for an FMCG entails.
Thanks Vaibhav for reaching out and sharing your experience with us. I'm certain it'd help many aspirants who wish to enter the marketing field.
Any non-engineer, who wishes to share his/her experience is most welcome. You can also do it anonymously here - bit.ly/NE_Internship
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